Development of a corporate identity and website for the newly founded consulting company of Ingo Glowacz (B.I.G.), which specializes in sales consulting, management and coaching.
At a first glance, the initials B.I.G. come across as a bit grandiose. However, it soon becomes clear that they refer to the "big" claims of his way of working and, above all, point to the "big" goals and benefits for his clients.